Digital Advertising Consultant Associate (Sales)

Salary & Benefits

£26,000 plus uncapped OTE circa £50k for top earners

About Us: Yell is a dynamic and results-driven digital marketing agency dedicated to helping businesses maximise their online presence. We specialise in innovative advertising strategies across multiple digital platforms, ensuring our clients achieve their marketing goals with precision and efficiency.

Job Overview: We are looking for highly motivated people with great communication skills to join our team as Digital Advertising Associates. The ideal candidate will be someone who thrives on engaging prospective customers via profiled but often cold leads, talking to them about their digital marketing needs, and recommending solutions that will deliver real value for their business. An already accomplished sales professional, you need to be highly organised, able to learn quickly and be digitally savvy.

Belfast office based

Start Date: 19th May

Working Hours: Monday to Thursday 8.30am - 5pm, Friday 8.30am - 4pm, no weekends!

Salary & Earnings Potential: £26,000 with uncapped commission. OTE £50,000 per annum

Key Responsibilities:

• Identify Key Opportunities: Proactively identify and capitalise on opportunities to recommend tailored solutions for targeted customer profiles, driving meaningful engagement and results.
• End-to-End Digital Advertising Management: Lead the process of recommending, securing, onboarding, and managing digital advertising solutions, ensuring seamless execution and client satisfaction.
• Collaborative Product Development: Partner closely with product development teams to ensure marketing solutions meet and exceed customer expectations, optimising effectiveness and user experience.
• Data-Driven Insights: Continuously monitor product performance, providing clients with actionable insights and data-driven recommendations that maximise return on investment (ROI) and campaign success.
• Industry Expertise: Stay ahead of industry trends, algorithm updates, and emerging advertising technologies to maintain a competitive edge and offer innovative solutions to clients.
• Comprehensive Client Reporting: Deliver detailed, insightful reports on campaign performance, providing clear analysis and strategic recommendations for ongoing optimisation and success.
• Creative Team Alignment: Ensure thorough and effective briefings for creative teams, facilitating the development of compelling ad copy, visuals, and video content that resonates with target audiences and drives results.

Essential Requirements:

• Sales Experience: At least 12 months in B2B/B2C sales
• Exceptional Communication Skills: Proficient in both written and verbal communication, with a strong ability to actively listen and effectively convey product benefits to clients.
• Customer-Centric Approach: Deeply focused on understanding customer needs and delivering tailored, value-driven recommendations that align with their goals and drive success.
• Resilient and Tenacious: Demonstrates unwavering determination to persevere through challenges, maintaining motivation and bouncing back quickly from setbacks.
• Target-Oriented: Highly motivated by goals, consistently achieving and surpassing targets with a results-driven mindset.
• Adaptable: Flexible and resourceful, able to pivot quickly in response to changing situations, evolving customer demands, and product advancements.
• Continuous Learner: Eager to expand knowledge and expertise, actively seeking opportunities to learn and stay ahead in the industry.
• Highly Organised: Skilled at managing time effectively and prioritising tasks to maintain focus and efficiency in a fast-paced environment.
• Digitally Literate: Possesses a strong understanding of digital tools and platforms, applying them effectively within a business context to drive success.
• Positive and Energetic: Maintains an enthusiastic attitude, contributing to a dynamic team culture and fostering a supportive, motivating environment for colleagues.

Desirable:

• Proven Success in High-Volume Sales: Recent experience excelling in a fast-paced telesales or contact center environment, consistently meeting or exceeding targets.
• Expert in Cold Outreach: Skilled in engaging cold leads, particularly within established businesses, with a strong ability to build rapport and generate interest.
• Experience in Digital Advertising Sales: Demonstrated expertise in selling digital advertising solutions, including PPC, performance marketing, and other digital strategies.
• Deep Knowledge of Paid Media Platforms: Extensive experience with key paid media platforms, such as Google Ads, Meta Ads (Facebook), LinkedIn Ads, and programmatic advertising, with a strategic approach to campaign optimisation.
• Proficient in Analytics and Tracking Tools: Practical experience in demonstrating the value of Google Analytics, Google Tag Manager, and other tracking tools to potential customers, showcasing their impact on campaign performance.
• Understanding of Conversion Tracking and Attribution: Strong knowledge of conversion tracking, attribution models, and audience segmentation to optimise advertising effectiveness and measure success.
• Analytical and Data-Driven: Exceptional problem-solving abilities with a focus on data analysis, leveraging insights to drive actionable recommendations and performance improvements.
• Strong Communication and Presentation Skills: Excellent verbal and written communication, with the ability to deliver compelling presentations and articulate complex concepts to clients and stakeholders.
• Multi-Tasking and Client Management: Ability to efficiently manage multiple clients and campaigns simultaneously, ensuring high levels of customer satisfaction and campaign success.
• Certifications in Digital Advertising: Google Ads, Meta (Facebook) Ads, or other relevant platform certifications are highly desirable, demonstrating industry-recognised expertise.

Benefits:

• Supportive Team Environment: Yell emphasises teamwork and support, with a CEO who values collaboration and mutual goal achievement.
• Career Progression: Yell offers excellent opportunities for advancement, with 93% of current management promoted from within.
• Development Opportunities: Access to training through the Aspire Programme for continuous skills growth.
• Inclusive Culture: Yell values diversity and inclusion, welcoming applicants from all backgrounds.
• Client collaboration: Opportunity to collaborate with a wide variety of clients across diverse industries, gaining valuable insights and experience.

Application Process:

After submitting your application, we will carefully review your CV. If your profile aligns with our needs, we will invite you to a preliminary telescreen. Should you succeed in this stage, you will be invited to an in-person interview, where we’ll explore your experience, motivations and values.

At Yell, diversity and inclusion are integral to our mission to grow, evolve, and transform. We are an equal opportunity employer, welcoming applicants from all backgrounds.

If you're a motivated and goal-oriented sales professional looking for a new challenge, this could be the ideal role for you. Apply now to join a market leader in digital marketing services.

Feel free to reach out if you have any questions about the role or need assistance applying!

YELLTELE

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